">Big screens on the sides of the power units ?
>Author: D


More advertising?
Darryl Rule Wrote:
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> No, I think they are vents of some sort.
>
> Darryl

Posts by "D" are often quite cryptic, but I believe he was suggesting that the next step (beyond advertising "wraps" on locomotives) was to put an electronic animated display on the side of the locomotive. Something similar to the animated billboards that the outdoor advertising industry is so proud of.

[www.signindustry.com]

And the link about these signs also points out that some of these devices have begun to invade the inside of major European railroad stations.

Quote:

SignIndustry.com
Benoit Strauven, marketing manager for Barco's Signam!cs, noted that LED billboards have begun to catch interest in Europe with several Barco sign systems currently installed. The giant Swiss media group Affichage Holding has purchased three Signam!cs LED screens for implementation in one of Switzerland's main transit points, the Bern Train Station. Two displays have been placed on its main train platform and the third, in a hallway leading to a main departure platform.

Given that there are already trucks driving around some cities whose sole function is to serve as a mobile billboard (they make it a point to travel high density routes, no doubt), locomotives could be next.