Re: 2011 Orchard Supply Hardware Calendar
Author: Carol L. Voss
Date: 12-06-2010 - 22:39
stash Wrote:
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> I create a calendar every year for a client and
> that job gets more proofreading than anything
> else. Multiple times by several people. It's not a
> job to make mistakes on. Still, Father's Day was
> one week off one year.
>
> Several years back I purchased the Norfolk
> Southern calendar. Nice photos, all shot by NS
> employees. The Thoroughbred of Transportation
> didn't know much about type. They mixed two sans
> serif typefaces together in date columns for every
> month of the year. A major faux pas if there ever
> was one.
>
> ---stash
>
> Stash, m'dear, I wonder how many reading this have any clue what sans serif typefaces are, much less the unforgiveable gaffe of mixing them!! :-) I'd much rather have a copy of that NS calendar that had the photo which included a non-corporate approved embellishment to the logo rendering the stallion anatomically correct!! Now THERE is a collector's item!!
C.
>